IMX Engine™ is Instamedia's interactive platform for brand activations in Malaysia and Singapore. Built in-house at our Kuala Lumpur studio, it runs motion-tracked and sensor games, quizzes, kiosks, AR and AI characters, with leaderboards and data capture. Our games library runs from RM6,300 to RM8,200, and AR and VR start from RM8,000.
Need something specific? Our in-house development team builds custom interactive features tailored to your exact campaign requirements. From unique game mechanics to specialized data collection, if you can imagine it, we can develop it within days.
Monitor campaign performance as it happens with comprehensive real-time dashboards. Export all engagement data, participant information, and performance metrics in your preferred format for analysis and reporting.
From concept to live campaign in record time. Our agile development process means custom features are prototyped, tested, and deployed within 48-72 hours. No lengthy development cycles or vendor dependencies.
Unlike third-party solutions, IMX Engine™ is built entirely in-house. This means unlimited customization, instant feature updates, and complete control over your campaign technology without vendor restrictions or licensing limitations.
Answers to the questions brands ask us most. For anything else, WhatsApp us on +60 12-661 6973.
IMX Engine™ is Instamedia's interactive platform for brand activations. It runs motion-tracked and sensor games, quizzes, kiosks, AR and AI characters, with leaderboards and data capture, and it is built in-house at our Kuala Lumpur studio.
Our games library runs from RM6,300 to RM8,200, and AR and VR start from RM8,000. Fully custom builds sit under IMX Bespoke™, from RM25,000.
IMX Engine™ is the platform behind our games, quizzes, kiosks and AR, so proven formats can be branded and deployed quickly. Custom features are prototyped, tested and deployed within 48 to 72 hours. IMX Bespoke™ is for one-off builds designed around your campaign, from RM25,000.
Yes. IMX Engine™ includes registration, leaderboards and data capture, with real-time dashboards during your activation. Entries, scores and engagement data can be exported afterwards for your reporting.
Victoria's Secret ran a fragrance quiz and a Christmas motion game with us, Hennessy ran a Chinese New Year Web-AR game, and Leica ran a centennial quiz. Instamedia has delivered more than 6,000 activations since 2012, including 1,625 in the last three years.























